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Good Hair Day

Disclaimer: This week’s post is about hair appointments and upselling. If you don’t have hair, aren’t interested in hair, or are a man who can’t understand how women spend so long at the hairdresser then skip down to the end without loss of continuity. I...

Building a product family

  What is your product? Let’s pretend that it’s cakes. Let’s pretend that you are a baker, you make cakes and cakes are the thing you sell and that pays your bills. In the world of baking cakes, your day begins at 5am. Each morning you do your...

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